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Author Topic: ATSC 3.0: The future of broadcast TV spent another year stuck in neutral?  (Read 4964 times)

ThaDood

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Ya know, it's things like this that I'm glad that I no longer work in broadcast television. C2C AM covered this subject last night, and there's various articles out there that talk about ATSC 3.0 coming. Well, here's one of them.  https://www.pcworld.com/article/2592581/atsc-3-0-another-year-stuck-in-neutral.html    One effect that is not mentioned is that the little-guy will be forced-out once again. One of the easiest, and affordable ways, to get into licensed broadcasting was LPTV. Many stations were on-air with old FCC certified, CATV gear. The big expenses were the antenna, the Heiliax cable, and paying for tower space. Even, cheaper than trying to start an LPFM station. ATSC 1.0 came and shut-out many analog LPTV stations, eventually. (Hmmmmmmmmmmmmm, makes one wonder if that was part of the plan.) Well, I see that ATSC 3.0 will do that even further. Just my $0.02 worth here.
The best two statements of advice that I've ever gotten are from my brother-in-law in the early 1990's. 1st one, when I bought a used '89 Olds Cutless, my bro-in-law said, "Congratulations!!! You've just bought a deficit!". The other, was on a work environment, " No matter where you go, it's going to be f***'ed -up!". No truer words have been spoken.