The frequency debate seems to boil down to this (have I missed anything?):
1710:
Pros: Many AM radios can pick up 1710, so in theory non hobbyists can listen.
Cons: QRM from TIS stations, random Spanish language pirates, and WRCR IBOC. Pretty much unusable in the northeast for DX.
1720:
Pros: Quiet. Virtually no activity there now.
Cons: Cannot be received on general purpose radios owned by the average person.
How many non hobbyists listen to above-top-of-the-band AM pirates? My personal feeling is not many, perhaps approaching zero? But others (and I think some operators) say that is not the case, and there are listeners from the general public, or at least they are trying to reach them. In some ways it is like the question as to pirates operating in the "pirate band" (i.e.: 43 meters) vs on random SWBC bands. Operating on the former, you get the known audience of pirate listeners, and with the multiple SDRs running, any operation in the 6800-7000 kHz range usually gets noticed right away. But outside the 43m band, transmissions seem to go mostly unnoticed. It was quite a while before we figured out Radio Illuminati was using 6150. I've heard mixed reports from operators regarding their operations outside 43 meters, both some saying that they rarely if ever get any reports, some have said they do get reports. And there's the question as to what percentage of listeners bother contacting the station with a reception report. There could indeed be lots of listeners, but few if any send a report. It would be interesting to hear directly from stations regarding their experiences with out of [pirate] band operations. I could be all wet.
I am going to spend a bit more time monitoring the 1700 kHz area, since there seems to be at least some activity on 1710 with that Spanish language pirate. I'm contemplating building some sort of resonant loop antenna for the upper end of MW, for this purpose as well as getting back into DXing TIS stations.